The Week in Tech - 08/15/05
--Google's boycott of CNET was the reigning topic last week and still seems to have life left in it. It raises all sorts of interesting questions about corporate PR; as a former PR person myself, I'm astonished at how badly Google has handled the situation. Where do you fall in this? With Google or CNET? Or somewhere in between?
--Great article from Inc. on the future of advertising. We can all agree that traditional methods and outlets are disappearing quickly for advertisers; the question is where they should go next. How personalized do we want ads to become? Do consumers have any say in the matter?
--I couldn't decide where to focus for this last item so I'll just settle for the theme of "Numbers!" Yahoo and Google are arguing about the size of their indices, an ultra-comprehensive study looks at the growth and dynamics of the blogosphere and how to use it toward political ends, and Feedster announces its Feedster 500 list, ranking the top 500 blogs with the most inbound links. Where will all these numbers lead us? Anywhere useful? Or is this medium too new to quantify?
Posted by Carla Thompson at August 16, 2005 07:19 AM
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